Sam Allan
Creative Director, Founder . PDINZ
The founder of Onfire Design, Sammo laid the foundations of his career in London where he worked on mundane brands like Rolls Royce, Aston Martin and Playstation.
A specialist in working with people that make stuff, Sammo knows how to get to the bottom of a customer facing challenge. His ability to tell a story by design can be seen throughout Onfire’s portfolio. An enthusiasm in life and business precedes him and energises his team on every project that Onfire tackles.
If you’re looking to create a brand from scratch or refresh an existing one, call Sammo.
Matt Grantham
Creative Director . PDINZ
Former Southern England U15 trampoline champion, former U17 West Sussex Squash representative, failed (4 weeks) BBC Screenwriting intern, occasional ironman participant, even more occasional spin cycle instructor and a pretty average juggler.
With over 20 years of experience in brand and packaging design, Matt has experience with large scale international brands through to small scale 'garage' projects. Gaining a wide breadth of experience, covering brand and name creation, brand story building, copywriting, packaging, NPD, digital and corporate identity.
From iconic brands to brave challengers, Matt helps brands understand their strengths, who they are talking to and how to communicate to them then crafting unique expressions that help them thrive and stand out.
Lisa Capel
Account Director
Your first port of call for all client enquiries, Lisa is Onfire’s awesome Account Director.
Highly professional, Lisa is a dab hand at ensuring work is delivered on time and on budget, and is the perfect conduit between clients and creative.
When away from the desk, Lisa enjoys living life on her lifestyle block that is also home to sheep, chooks and cows.
Aaron Conder-O’Brien
Digital Director, Founder
The founder of Onfire Digital, Aaron has a passion for all things built from code and is resolute in delivering top shelf work across all facets of digital.
In the industry he’s what’s called a ‘Digital Unicorn’. He can work his magic to answer complex problems and deliver customised solutions that work.
Custom Websites, Intranet Systems, Customer Loyalty Programmes, Apps and more - Aaron and his team deliver.
Melissa Ranaldi
Senior Account Manager
Melissa is a highly experience Account Manager, extremely organised with a great eye for detail. She is a straight shooter and always aims to please. Having worked across design and advertising Melissa offers an insightful perspective and understanding that clients really appreciate.
Outside of Onfire she helps run a successful commercial painting business and is a dab hand at using a roller!
Jane Allan
Business Director
Jane is Onfire's Business Director. She is also the Founder and Managing Director of Finery Cocktails, having built the beverage brand from the ground up. With her Finery experience, she understands the process behind building brands from the ‘client-side.' Jane’s been at the coalface from brand strategy to package design, from recipe development to negotiating with the big grocery chains.
Her career in finance and management, combined with her indepth FMCG knowledge gives Onfire's clients added confidence about connecting creativity with business success.