The Meat Box, your online butcher delivering fresh from the farm.
Food has an incredible way of bringing people together, and when it comes to good food, the Meat Box reckon great ingredients make all the difference. Onfire refreshed the brand, introducing a new friendlier tone-of-voice, with illustrations reflecting the independent Kiwi farms the produce was sourced from.
Deliverables included brand strategy, tone-of-voice, brand identity, brand guidelines and communication.